Portforlio

United Capital Fertilizer – Botswana Stock Exchange

United Capital Fertilizer Botswana Listing and Corporate Events.
Three in One International Assignment

This project was one of the most demanding emotional and defining experiences for Media Key Marketing. It was a three in one assignment with multiple activities happening back to back, each one high level and each one requiring precision, discipline and full commitment from our team.

We travelled from Lusaka to Botswana and the moment our plane touched down the work began. No pause. No breathing space. Just full execution mode.

The first major milestone was the official listing of United Capital Fertilizer on the Botswana Stock Exchange. This was a historic achievement for UCF and a proud moment for Zambia. Our team handled the communication support, coverage and presence needed to make this moment shine.

Immediately after the listing, we transitioned into preparations for the Gala Dinner at the Gaborone International Convention Centre, attended by high ranking officials corporate executives and dignitaries from both Zambia and Botswana. Our responsibilities included event planning support, coordination, branding, programme alignment, media coverage and hospitality support for our client.

At the same time, the team was also covering UCF field visits across Botswana, documenting centres where UCF fertilizer was being stored and used by local farmers and distributors. These visits were important for reporting storytelling and future expansion plans.

Project detail

Our scope of work included:

  • Full event coordination support for the Botswana Stock Exchange listing
  • Coverage and storytelling for corporate milestones
  • Gala Dinner planning support and on site execution
  • Corporate branding, décor and venue visibility
  • Media coverage, photography and videography
  • Programme support, VIP coordination and logistics
  • Field visits, data gathering and documentation across Botswana
  • Travel logistics for the Media Key team and client delegation
Project Brief

Botswana Stock Exchange Listing, Gala Dinner and UCF Field Activities

Planning Period

Start to finish

Assignment

Event Management • Coverage • Protocol • Branding • Production • Logistics

Launch Date

29 November 2023

THE EXPERIENCE

It was tough. It was emotional. It was nonstop.
The team was exhausted both mentally and physically especially by the time the stock exchange listing took place. But the determination was bigger than the challenges. The discipline was unmatched. The resilience is what carried us through and opened new opportunities for Media Key Marketing Agency.

We did not just complete the assignment.
We excelled.

And our client felt it, saw it and appreciated it.

This project stands as a reminder that when it comes to high pressure, multi layered international events
Media Key shows up. Media Key delivers. Media Key grows.